Fónfix's business model is centered around the principles of the Circular Economy, which prioritise reusing, repairing, refurbishing and recycling existing materials to avoid unnecessary waste. This approach diverges from the Linear Economy's lifecycle that often results in the wastage of functional components. Despite this, Fónfix believes that it is still possible to benefit from technological advancements and innovations while remaining environmentally sustainable.
Fónfix is committed to maximising the re-use value of all redundant IT assets, whether by refurbishing them for their original purpose or utilising their individual parts. These assets can be re-used by their original owners, sold to secondary users or donated to charitable organisations. When these assets eventually reach their End of Life (EOL), Fónfix advocates for their recycling in line with the best environmental practices (WEEE Ireland members), with nothing becoming electronic waste (e-waste) or being sent to landfills.
By promoting the environmental and sustainable use of IT assets for businesses and consumers, the Circular Economy plays a critical role in our global efforts to achieve net-zero emissions. Fónfix wholeheartedly supports this goal.